Cruda Colletive 


2020 - present

Cruda Collective

2020 - present

Creative Director & Artist

2022 - 2023

Nadine El Roubi’s offical Creative Director

2022 - 2023

Video Editor. Egas Producations, Almere


Selected Artist for 25AV to direct a film with music produced by Marco Caricolca. 

2021 - 2022

Researcher in Residency.
Horror Program Research Bureau. University of the Underground,

2021 - 2022

Artist in Residency.
Midseason Residency. Het Resort, Groningen 

2021 - 2022

Artist in Residency.
Master Apprentice Program. Kunstpodium T, Tilburg


Writer in Residency.
Camp Cushy Watershed, 1- month Residency for artists and writers, Eindhoven


Artist in Residency.
UNIDEE Residency program with Cittadellarte. Biella, Italy

Creative Director | Hybrid Storyteller | Artist
Creative Director | Hybrid Storyteller | Artist

Crimson Venom (2024)



Full Video

Film by Laila Saber Rodriguez,
Ju-Yeoul Han, Fatima Ali Naser, & Arushi Nayar 

On show now in KunstRAI Amsterdam  
Crimson Venom follows the story of a character that has poisonous touch who desires to grow plants in a desert. Not only is the desert paradoxically a landscape that hosts harsh conditions for life, but also her touch immediately kills any life. How will she proceed? The film ultimately explores the surrealist possibilities of film fully made with AI - from visuals, to sound and script. As a topic that is emerging and increasingly urgent to incorporate in the creative conversation - it invites us, as makers, and institutions to bridge a conversation surrounding the unknown and how to create new models of data to feed the creative AI.

The fundamental premise of the AI is that it is constantly presenting information from the past; and when you think about it, its fundamental error is that its tethered to the past and cannot look forward, which is something humans are unique for.
The gift of creativity is that of  imagination, dreams, songs, art, dance and more - all which contribute to the construction of future(s). 
Creatives find ways to bridge conversations, disciplines, and materials in ways that one would not have otherwise imagined.

The film not only pushes the thresholds of AI but also encounters innately human concepts as part of the plot: touch and no touch; love and desire; mission and destiny. The latter are all notions the AI has to decipher with the creation of new images. The creative concept is really about undergoing a surrealist journey of remixing and telling stories through film in an alternative manner.

Visuals was a team effort with AI. Many thanks to Bernard Arce. 

Sound & Music by Laila Saber Rodriguez with the assistance of Marco Caricola. 
Stills from film